The hype for the Nike SB Dunk has impacted the sneaker game since it launched. Designed for skating, the SB Dunk features some alterations but has the same shapes as the original Nike Dunk. Some alterations include Zoom Air insoles with thicker padding in areas around the ankle and tongue. Originally, the shoe had a low retail price. However, once the demand began to skyrocket, retail stores decided to increase in sales. The SB Dunk is a highly popular sneaker that has been released in multiple colorways and been retroed. The demand for it only increases as sneaker connoisseurs will do anything to get a pair.