SSUR’s humorous antics on elite brands are always appreciated, as the next label in line to receive a special SSUR remodeling is Gucci.

By utilizing the Italian label’s signature typography, it has been reinterpreted into “Cucci”, an obvious slang term for a female private part. Applied on a snapback silhouette, the embroidery in gold hues, is juxtaposed perfectly on its burgundy colorway. Available in black as well, look for the cap now at SSUR’s online store.