Last night, Puma hosted CAMP PUMA to help launch their newest women’s collection, Velvet Rope, at Goya Studios in Los Angeles.

VIP guests were able to enjoy workout classic that was then followed up by cocktails, bites and fresh beats provided by SimiHaze.

The Velvet Rope collection began with the idea of Velvet Rope, dividing the line between the queue and the party. You can choose to wait. Or you can choose to stand out and own the moment with a confidence that radiates the commands. Velvet Rope is a tech-infused collection with Sportstyle and Training pieces that carry a commanding confidence in any setting.

Take a look at the images of the event and collection above and just know that everything is now available on, Puma Stores and retailers worldwide.

via: Puma