It is hard to believe that the Nike Vault at Staple Center is just now celebrating its first anniversary. Last night I had the opportunity to attend the anniversary party and in typical Nike style, the evening was magnificent. A great mix of people, music, and a special performance on the MPC by Exile. Plenty of sneaker heat was in attendance, but I will get into all that a little later.
Built as a house for Kobe Bryant, the Nike Vault has transformed itself over this year into a sort of pop-up shop for big events going on around Los Angeles. From the All-Star to the launch of the Koston 1 signature skate sneaker, the Vault has integrated itself deeply into Los Angeles’ sneaker culture. Who can forget when Kobe previewed clips from The Black Mamba? Or when Eric Koston gave us a first look at his signature Nike SB Koston 1? Or the Manny Pacquiao “For The People” Event where he released his Nike Trainer 1.3 Max.
The Nike Vault has even become an art installation. For the release of the Blake Griffin Hyperdunk 2011 release, Nike commissioned local LA artist, Megan Geckler to create a piece based on Nike’s Flywire technology. Using simple flagging tape, she transformed the front of the Vault into a bigger than life visual representation of Flywire. It is events and out of the box thinking like this that makes The Nike Vault more than the House that Kobe built, but an integral piece in Los Angeles’ growing sneaker community. I look forward to another year at The Vault and if it is anything like this year, it is going to be CRAZY!
With all that said, what would a Nike event be if we didn’t take a look at the shoes. I decided to catch as many sneakers as I could, and as you can see, we had everything from the black Air Jordan 3 Retro, to the neon green Hyperdunk, to the new camo Kobe VI. However, the highlight of the night for me was when they opened the backdoor and showed the display of Kobe VI releases. If you haven’t been keeping track, there are over 30 different colorways for the Kobe VI. The Nike Vault put together a nice display of most of them and it was nice to see them all together as you can see in the image below. Shout out to Dennis and the rest of the crew at the Nike Vault. Enjoy!