words by : Juan Carrillo
Foot Locker recently contacted us and asked us if we’d be interested in earning our stripes by volunteering at an annual event (29 consecutive years) held at Fred Jordan Missions. This event gave away approximately 5,000 new pairs of sneakers to the underserved youth in L.A. Not only were the kids laced up with new kicks, they also got new clothes, school supplies, some bomb In-N-Out burgers and the option to get a fresh cut for back to school.
Dozens of Foot Locker employees and media volunteers (us) lined the streets of Skid Row to give back to their community. The atmosphere and vibe was unlike anything I’ve ever experienced. Kids of all ages lined up for blocks to get a new a pair of sneakers. I wish you could’ve seen the kid’s faces light up when they saw that brand new Jordans (yes, retros), Boost NMDs, Kyries, Kobes and Foams were all up for grabs.
While most of us take the 10, 50, 100 pairs of shoes we own for granted, at times we tend to forget that many others would be forever grateful to just own one pair with out any rips, holes or tears in them. I’m pretty sure many of these kids were able to get their first ever Air Jordan 11, Nike Kobe or even an Air VaporMax (yea, I saw a few of those too) because of this event. What was once a dream shoe they thought they would never get a chance to own became a reality thanks to the good people over at Foot Locker and Fred Jordan Missions.
Being apart of this humbling experience and witnessing the pure joy on some of these kid’s faces really motivates us to continue to give back to the people who are far more less fortunate than we are.
Thank you Foot Locker and Fred Jordan Missions for allowing us to be a part of this event. The experience was far more than I ever thought it would be. We’re already looking forward to the next one! Take a look at the event’s images above and the video below to get a small glimpse of what it is that we experienced.