Jordan Brand has had a knack over the last year or so of releasing new silhouettes without really giving them a proper unveiling or introduction. Some examples that come to mind include the Air Jordan Spike 40 and Air Jordan Horizon. The latest new silhouette to release without any fanfare is the Jordan Reveal.
Previewed on the site earlier this month, the new lifestyle silhouette features an open mesh upper in a mid-top cut along with a bootie-like ankle. This colorway comes in white with metallic silver accents on the heel counter and tongue as well as black detailing on the branding.
If this Jordan Reveal has caught your attention you can pick up a pair now at select Jordan Brand retailers for $115.
via: Rock City Kicks
I don’t really understand why Jordan Brand lets these new releases just fly underneath the radar. Wouldn’t they want to give them more time and attention so people could actually notice them?I don’t expect anyone to go crazy over this shoe but since it’s sort of affordable some will buy it simply because it’s from Jordan Brand. It does look sort of similar to the Jordan Eclipse so that may also attract people.