The Final Four are officially set in stone for men’s and women’s basketball as three of the teams still alive in the tournament are represented by Under Armour. On the men’s side there’s Texas Tech and Auburn and on the women’s side there’s Notre Dame.
To celebrate the Red Raiders and Tigers making their first NCAA Final Four appearances, not to mention the belle of the ball, the Fighting Irish, returning for a second straight year to defend their 2018 NCAA women’s title; Under Armour is making sure these Cinderella’s have everything they need to perform their best and look their finest on college basketball’s biggest stage. All three teams will be laced up with special colorways of the Under Armour Curry 6 starting with all three getting the Coy Fish colorway that Steph debuted during All-Star Weekend 2019.
The Red Raiders will receive pairs of the Curry 6 Working on Excellence, which were originally released in late January. “Working on excellence,” an expression created by Stephen’s cousin-in-law, Devontée, is a way of life for the Curry family, and an understanding that success is earned, not given and that excellence is not a plateau but an ever-evolving challenge that requires growth and hard work. The message seems appropriate for Texas Tech, whose upperclassmen have worked tirelessly to build an excellent defense during their years in Lubbock, leading to tough victories over No. 2 seed Michigan and No. 1 seed Gonzaga on the road to Minneapolis.
The Curry 6 Underrated, also originally released in late January, could have been designed for Auburn from the jump. Instead, it was a tribute to Stephen who even today is often counted out. In short, the Auburn Tigers are the lowest seed to make the 2019 Final Four at No. 5, and by most pundits’ analysis, the least likely of the remaining teams to have made it this far. Having had to battle past three teams seeded higher than them (#4 Kansas, #2 Kentucky, #1 North Carolina) in order to represent the Midwest bracket, Auburn’s historic run in this year’s tournament is the epitome of underrated.
Now on the opposite end of that spectrum, the Fighting Irish, will receive pairs of the Curry 6 Splash Party. Originally designed to celebrate Stephen’s 31st birthday on March 14 and his singular focus on bringing one more celebration to the home crowd, there’s no more fitting narrative for the women from Notre Dame who have already “been there, done that.” The veteran No. 1 seed team can celebrate being two steps removed from a potential repeat as National Champions. By no means an easy feat, but their experience will serve them well.
Everyone remembers Cinderella’s glass slippers, but don’t forget her gown. For the tournament, the players have been outfitted in base layer gear made from just-released UA RUSH fabric. The fabric equivalent of an infrared sauna, the scientifically engineered material recycles the players’ energy when worn to promote improved performance and energy return. Under Armour athletes around the globe have been training in UA RUSH to prepare for pinnacle sport moments like this.