2010 marked the start of Jordan Brand’s relationship with Dwyane Wade as the Air Jordan signature athlete, but 2011 marks the year of the first fully designed shoe with Wade in mind. That shoe is the Air Jordan 2011. The shoes sports an interchangeable midsole design and a sleek sophisticated upper that will help transition the brand and Wade into the future.
On February 17th the AJ2011 officially launched at the Jordan Brand store inside Footaction at the Culver City Mall. Fans that camped out were the first in America to rock (or stock) the 26th shoe in the storied Jordan Brand line. In addition to the launch, Dwyane Wade and Kevin Hart dropped by and treated fans to a Q and A full of jokes. As we have mentioned before, Wade and Hart make a good couple, and we look forward to seeing more of them in the future. Check some video and photo footage from the event below.
Photo Credit: John Sciulli / Getty Images