Adidas has announced the launch date of their new U.S. flagship store on Spring Street in New York City on August 17. Situated in the heart of Manhattan’s bustling SoHo neighborhood, the unique space will house a curated assortment of adidas Originals lifestyle product including limited-edition capsule collections and designer collaborations for men, women and children.

To celebrate the new location, adidas will be releasing a special limited edition colorway of the adidas NMD. Known as the NMD Red Apple, the shoe features an all-over knit construction as a base, the release develops the NMD blueprint with a vibrant red camo upper, while the NMD’s signature TPU heel tab reads ‘NEW YORK’ instead of the customary ‘brand with three stripes’. Embroidery on the sockliner of each right shoe is numbered 001 to 200 while the left sockliner is embroidered with 200 – the total number of pairs available.

This limited New York edition NMD will be available for purchase through the adidas Confirmed APP beginning August 15, reservations will be open to all 5 boroughs: Manhattan, Brooklyn, Queens, Staten Island and the Bronx. Upon purchase, customers will be invited to pick up pairs of their reserved shoe at the new adidas Originals Flagship. Retail price has been set at $170.

via: adidas

Author’s Take

Only 200 pairs? It’s gonna be close to impossible getting a pair of these. I live in California so I have no chance at these anyway.

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