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Video: Nike Sportswear “Ground Control to LDN”

October 19, 2010

Nike is embracing its running roots and has launched a a video by art director Ben Drury. The video is part of an ongoing series of works in the “From Lunar to Moon” campaign that highlight the Lunarlon technology and the urban landscape for which they are destined. Enjoy!

Reebok ZigTech Slash Limited Edition “GOLD RUSH”

Reebok ZigTech Slash Limited Edition “GOLD RUSH”

October 19, 2010

The jury is still out on the Reebok ZigTech Slash, but that has not prevented the company from putting out images of a limited edition version of the shoe dubbed the ” Gold Rush.” Taking cues from its name, the model sits in a gold patent leather upper with a black Reebok logo on the [...]

Nike Flight Lite 2010 – White/Black-Varsity Red

Nike Flight Lite 2010 – White/Black-Varsity Red (New Images)

October 19, 2010

Here we have additional images of the Nike Flight Lite 2010 which we previewed earlier this month. Dressed in a White/Black-Varsity Red colorway, the takes on many of the properties present in the 1991 original sneaker. Perforation present on the ankle, toe box and side panels promotes breathability, while a traditional herringbone outsole handle the traction. [...]

Nike Zoom Hyperfuse Deron Williams PE

Deron Williams PE Nike Zoom Hyperfuse

October 19, 2010

Seen here is a new look at the upcoming Deron Williams PE for the 2010-2011 NBA season. Taking the new Utah Jazz colors into play, Nike outfitted the Nike Zoom Hyperfuse with a mostly black mesh upper the rest just above the green sock liner. Additional accents include a blue Nike Swoosh as well as [...]

Reebok x Armani “EA7″ Fall/Winter 2010 Sneaker Collection

Reebok x Armani “EA7″ Fall/Winter 2010 Sneaker Collection

October 19, 2010

Though they are usually not brought up int he same sentence, Reebok and Armani have come together for the Fall /Winter collection of the EA7 sneaker. The collaboration seeks to combine the athleticism inherent in the Reebok brand with the fashion forward sensibilities present in the Armani brand. The results consist of the Pump Vintage [...]

Saucony Elite: Shadow 5000 by Bodega

Saucony Elite: Shadow 5000 by Bodega

October 19, 2010

Bodega has once again come through with another solid collaboration with the release of the Saucony Elite: Shadow 5000 by Bodega. Unlike other collaboration on already established models, Saucony reached out to Bodega for design details on the brand new Saucony Elite series. Here we see the model in three colorways, Red, Blue/Gray, and Green/Gray, [...]