On December 1st, Nike launched the (NIKE) RED Laces as part of World AIDS Day. Continuing on that fight, Nike has put together this video with Kobe Bryant, Maria Sharpova, and other atheletes to show how they are using their laces. The project hopes to raise money for the fight against AIDS/HIV in Africa through the sale of red laces. Pick up a pair the next time you go grab some kicks. Check out the video below:
