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SB “Blue Lobster” Dunk Premium

Nike SB Blue Lobster Dunk

There was quite a stir in the comments section of the original post about the marketing campaign for Nike’s Blue Lobster Dunk SBs. Many of you called it a hoax and knew right what the Concepts store was up to. There were a few of you who thought that there were Blue Lobster actually attacking people in the New England Bay, well the news of the shoe’s release should certainly put you at ease. Not only was this another clever Nike marketing campaign, but the shoes will be released next Saturday June 20th at Concepts in Cambridge, MA.  BEWARE of the Blue Lobster!!!

Here’s the scoop:

This time around, it’s dangerous! The Blue Lobster sneaker will be bagged, tagged and sealed in a HAZMAT foam container. Each pair will be joined by an official Nike SB tee shirt, hang tag and lace lock. The first 200 pairs will come with 1 of 2 Concepts x Alien Workshop skate decks. The Concepts x Nike SB “Blue Lobster” Dunk Low Premium will be released on June 20, 2009 and are priced at $250.00 USD. Concepts will also be raffling off a pair of the original Lobster from 2008 during the line-up. Raffle tickets will be sold for $10 each and the drawing will be held immediately following the release.

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20 Responses to “SB “Blue Lobster” Dunk Premium”

  1. cody says:

    ..all for shoes…

  2. swagg kid says:

    lil 2 much hype!we’ll c f dey worth it tho

  3. fly_guy says:

    How can u get these do they have an website or anything

  4. ricky says:

    hmmm this will probably be at top prices and than drop(like always)…it is nice but its not going to be alot of hype.

  5. Big Joe says:

    i dont like the laces.. if it was black or dark blue then it would be ayt…. too much hype though, but not as much as the yeezy’s

  6. Cosign what cody said. This is built for hypebeasts.

  7. Jim says:

    yeah too much hype….
    and not that dope

  8. laquan says:

    are these gonna release as a quickstrike as well??

  9. Exc!tement says:

    They’re Dope…
    But that was some unnecessary hype.

    And $250…
    Are yhu Kiddin me.!!!

    When does a Sb come out for that much…

    Ever!!!

  10. Moreno172 says:

    $250 now wat makes this more expensive then the yeezy’s
    I mean this are cool and all that but I have a question for everybody
    That camp’t out for the yeezy’s would u do the same for this, would u go thru the hell
    Of not sleeping at home(mind there r folks like me that did it for all three colors).
    I got a size 12 of the net-net for $750 I camp’t out at sole’s Inc on south beach.
    Hit me up @ morenotheman@yahoo.com

  11. Hate_My_Swagg says:

    yea wtf,$250 f*k dat

  12. kidzyz says:

    HAHA so much hype around the shoe nike made this shoe release exciting

  13. Souledout5 says:

    You people are idiots there 250 for a reason, the concepts are only 250, because they bring the wooden box with all the accessories and there are only going to be 20 of them. Learn your shit you posers

  14. kiddsupa883 says:

    wo0ow,there is alot of hype,but i hope ima be one of the first 200

  15. woody says:

    im really diggin the shoe-
    but the massive hype ruins it…

  16. Omarr says:

    Amazingly stratigic marketing by Nike. Although there is much hype I am not gonna lie I am excited about this shoe. It is a sweet shoe love the laces. Hope we get it in the bay area. Nike SB never fell.

  17. dude! is the sicentist in the video wering the original red lobsters? check at 5:14!

  18. Kickcrazy23 says:

    3 words….to much hype

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